I love getting involved on campus. I mostly stick to groups I can use my Public Relations knowledge. I am involved in the Programming Committee and currently an intern with the Public Relations side of Penn State's Student Activities Department.
I plan on doing a PR campaign for our campus showing why students shouldn't just choose our campus for the cost, majors, or location, but for being involved in student activities. The purpose of the internship will be to develop, implement, and evaluate a public relations campaign for the Department of Student Activities. I will develop a campaign that will showcase activities, events, and organizations. This campaign will be made available to show the community and be used at admissions events. The campaign will be implemented to increase awareness for the campus’s student life to the community and prospective students. I will do any needed research to develop an effective campaign. Once the campaign is complete the Department of Student and Enrollment Services as well as the academic advisor will evaluate its effectiveness. I will also take on other duties. The duties will consist of: 1) Assist Student Activities Coordinator 2) Assist student groups with events and community outreach programs that may help campaign 3)Plan and coordinate events 4)Assist student groups with various forms of advertising 5)Attend department meetings 6)Work with other campus resources to complete campaign 7)Any other duties as needed. This internship will teach the me how to effectively develop a public relations campaign. I will successfully implement the campaign in hopes of increasing interest in enrollment at Penn State McKeesport. Any other duties will help educate the student on the inner workings of a college campus primarily the Department of Student and Enrollment Services.
